Global Pink Himalayan Salt Market size was valued at US$ XX Mn in 2019 and the total revenue is expected to grow at 4.2 % through 2020 to 2026, reaching nearly US$ 14 Mn.

The global Pink Himalayan Salt market report is a comprehensive analysis of the industry, market, and key players. The report has covered the market by demand and supply-side by segments. The global Pink Himalayan Salt report also provides trends by market segments, technology, and investment with a competitive landscape.

Global Pink Himalayan Salt Market
Global Pink Himalayan Salt Market Overview:

Pink Himalayan salt is extensively used in the food & beverage industry. It is extracted and then washed by hand and is natural thus it is famously called the purest salt on earth.
Global Pink Himalayan Salt Market Dynamics:

Rapid industrialization coupled with a growing population and changing lifestyles in emerging economies is driving the demand for foreign foods, including Italian and French food, which demand specialized flavors and interests. There is also an increasing opportunity in the market for organic flavoured salts made from all-natural ingredients. According to, the American Heart Association advises that over 75 % of sodium intake comes from the salt already present in processed and prepared foods. Table salt does not add the majority of sodium content to a meal. These factors are expected to boost the market growth during the forecast period 2020-2026.

The consumers have been continuing to expand their palates, seeking new and unique ethnic flavors beyond their regional foods, thereby, easing manufacturers and suppliers to introduce new ethnic food varieties in their product offerings. A growing multicultural society is craving ethnically diverse food products. In this regard, a growing number of manufacturers are seeking ethnic affiliations for their food products and labeling is becoming an integral part of the brand as well as the company’s brand image. Pink Himalayan salt is mined from Asia, especially from the Punjab region of Pakistan, and is highly utilized as a food additive in numerous ethnic cuisines.
Global Pink Himalayan Salt Market Segment Analysis:

By Type, the pink Himalayan salt market is segmented into iodized and unionized. Himalayan salt is naturally rich in iodine. These blocks of opaque pink salt are known for their pure taste and pervade a rich flavor. The eye-catching pink color is because of the presence of iron oxide.

By Application, the market is segmented into food & beverages, salt lamps, bath salts, gourmet salts, and others. The food & beverages segment is expected to lead the market during the forecast period. Pink Himalayan salt is widely used in the food & beverage sector as it offers a specific taste and texture to the food. Also, it is used for seasoning, cooking, and preserving foods. Pink Himalayan salt has gaining popularity among health food promoters thanks to the presence of trace minerals which are beneficial in creating electrolytic balance, increase hydration, and prevent goiter and iodine deficiency. As per the Food and Drug Regulations (FDR) guidelines, the application of salt does not have more than 0.01% of potassium iodine. Additionally, WHO also states that the saline intake limit is to be reduced by around 30% during the forecast period. Pink salt has a saltier flavor than table salt results in a person use less salt in serving to achieve the same taste.

Global Pink Himalayan Salt Market

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By Distribution Channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online, and others.

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Global Pink Himalayan Salt Market Regional Insights:

Middle East is expected to dominate the Pink Himalayan Salt Market

The pink Himalayan salt market witnessed significant growth in the Middle East, thanks to the rising awareness towards multiple health and skin benefits among the consumers. The increasing incidence of hypertension and mineral deficiency-related diseases in the United Arab Emirates has propelled the sales in the category because of its vivid mineral profile.

The primary consumer demographic are millennials, generation – z, who got inclined by global health and wellness trends. This is further driven by strong Internet and social media penetration.

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The objective of the report is to present a comprehensive analysis of the Global Pink Himalayan Salt market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analysed, which will give a clear futuristic view of the industry to the decision-makers.

The report also helps in understanding the Global Pink Himalayan Salt market dynamics, structure by analyzing the market segments and project the Global Pink Himalayan Salt market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Global Pink Himalayan Salt market make the report investor’s guide.
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Global Pink Himalayan Salt Market, by Region

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• South America
Global Pink Himalayan Salt Market Key Players

• McCormick & Company Inc.
• K+S AG
• BJ’s Wholesale Club Holdings Inc.
• Frontier Co-Op
• Kainos Capital (Olde Thompson LLP)
• Premier Foods plc.
• HSK Ward Proprietary Limited (McKenzies Foods)
• Natierra Superfoods
• Evolution Salt Co.
• Himalayan Salt Company
• Kutch Brine Chem Industries
• Mineral Salt
• Naturo Healthplus
• NutroActive Industries Pvt. Ltd
• Saltan Ltd.
• SaltArt
• SaltWorks
• Others

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